Privacy Policy


Effective Date: April 25, 2023

At DFW Advanced Wound Care ('we,' 'us,' or 'our'), we are committed to protecting the privacy and security of our patients, website visitors, and all individuals who interact with us online. This Privacy Policy outlines how we collect, use, and safeguard your information when you visit our website, submit forms, or communicate with us electronically.

1. Information We Collect

We may collect the following types of information:

  • Personal Information: Name, phone number, email address, mailing address, date of birth, insurance details, and other identifying information you provide voluntarily via contact or referral forms.
  • Health Information: Any medical or health-related information you choose to submit (e.g., regarding wounds or treatment inquiries), which may be protected under the Health Insurance Portability and Accountability Act (HIPAA).
  • Technical Information: IP address, browser type, device information, access times, and pages visited. This may be collected via cookies or similar technologies to improve site performance.

2. How We Use Your Information

We use your information for the following purposes:

  • To respond to your inquiries or appointment requests
  • To coordinate with healthcare providers, insurers, and referral sources
  • To verify insurance benefits and eligibility
  • To provide medical treatment and follow-up
  • To improve our website functionality and user experience
  • To comply with legal and regulatory requirements

3. Sharing of Information

We do not sell or rent your personal information. We may share your information only in the following circumstances:

  • With Healthcare Providers and Staff: For the purpose of treatment, billing, and healthcare operations
  • With Insurers or Referring Agencies: To coordinate patient care and determine benefit eligibility
  • With Business Associates: Vendors or service providers who assist with administrative operations (e.g., IT support, billing software), under signed agreements requiring HIPAA compliance
  • When Required by Law: In response to lawful requests by public authorities, including to meet national security or law enforcement requirements

4. HIPAA Compliance

Any health-related information we collect, transmit, or store is handled in accordance with HIPAA regulations. We implement administrative, technical, and physical safeguards to protect your Protected Health Information (PHI) against unauthorized access, disclosure, or misuse.

5. Your Rights

If you are a patient, you have the right to:

  • Request access to or correction of your PHI
  • Request a copy of your records
  • Request that we restrict certain uses or disclosures of your information
  • File a complaint if you believe your rights have been violated

To exercise these rights, please contact our office directly.

6. Cookies and Tracking

We may use cookies and third-party analytics tools to monitor website usage, enhance functionality, and improve marketing efforts. You may adjust your browser settings to disable cookies, but this may affect your experience on our website.

7. Third-Party Cookies & Advertising

We may use third-party services such as Google Ads and Google Analytics to display ads, track website traffic, or improve your user experience. These third parties may use cookies or similar technologies to collect information about your visits to this and other websites, including IP address, browser, and browsing behavior.

You can opt out of Google's use of cookies by visiting Google's Ads Settings. To opt out of personalized ads from other participating companies, visit the Network Advertising Initiative opt-out page.

8. Data Security

We implement commercially reasonable safeguards to protect your information. However, no method of data transmission or storage can be guaranteed to be 100% secure.

9. Changes to This Policy

We may update this Privacy Policy periodically. The updated version will be posted on our website with a revised effective date. Your continued use of the website signifies acceptance of the updated terms.

10. Contact Us

If you have any questions about this Privacy Policy or how your information is handled, please contact us:

DFW Advanced Wound Care
2617 Bolton Boone Dr, Suite A
DeSoto, TX 75115
Phone: 214.242.8732
Fax: 469.893.0069
Email: info@dfwadvancedwoundcare.com